Our staff is the important part of the success of MAYO PR.   Aida Mayo, President     Aida Mayo, is the daughter of Dr. Fortunato Mayo, a retired brain surgeon from Buenos Aires, Argentina,who discovered a catheter device that removes water from the brain. Aida practice civil law in  Buenos Aires before starting MAYO in 1995. Aida, who has family and offices in  Argentina, Israel and Los Angeles is also the proud mother of two boys.   Vice President George McQuade on vacation Vice President George Mc Quade always catches the big fish.   Nicole joins MAYO  as Manager of our new Bern, Switzerland Office. Nicole Berner comes from Switzerland and interned at MAYO when she was a student of the academic program called "Master Media & Art" in Redondo Beach.  She has a bachelor's degree in Business Administration with a emphasis on PR, Marketing and Communications from the University of Berne (Switzerland). During her study she has worked six years in a Swiss Public Relations Agency handling various intense projects under deadline pressure with ease. Nicole's abilities are communications strategies, marketing concepts, change management, quality management, and business plans. She also brings to the table major project experiences in Russia. Nicole is finishing her education and on the job training with a Summer Internship at MAYO. ================================== Dan Lai, who goes to great heights on and off the job! Dan Lai is an account executive in the Medical, Life Science and Technology Division of MAYO Communications. MAYO PR opened its San Diego, CA, in January 2004, where Lai and his wife live and where she is a general physician.   Lai’s background in public relations includes non-profit and federally funded organizations as well as agency experience.  He has strategically implemented regional and national public relations and marketing campaigns for clients in the healthcare and biomedical fields.   Before joining MAYO Communications, Lai worked for Stoorza Communications supervising day-to-day media relations for I-Flow Corporation and was also responsible for Scripps Clinic, 1-800 CALL DOC and I/O Software.  He produced a video news release for Unilab Corporation, receiving national coverage for a new cervical cancer screening process.  Lai has also assisted in the highly successful national launch of Quidel Corporation’s QuickVue Influenza Test during the 1999-2000 flu season.    Lai holds a master’s degree in professional writing from the University of Southern California and a bachelor’s degree in English from the University of California, Berkeley. ================================== Nicole Berner, MAYO PR Switzerland Office  Dawn M. Pace   ·   Former reporter with  public relations/media experience ·   Solid media relations and placement skills  ·   Strong writing and editing skills ·   Ability to quickly learn and translate terminology for      general consumption ·   Proficient in Microsoft Office and computers ·   Bilingual -Spanish/English   Former Account Executive, Los Angeles Major PR Agency August 2002-January 2004. +++++++++++++++++++++++++++       Renee Robinson, MAYO's New York Bureau  Clear & Concise Communicator/ Strong Writing Skills/Arts Management/Microsoft   EDUCATION  M.A. in Dance and Related Studies                                                                                          University of North Carolina at Greensboro, Greensboro,         NC (1997) Diploma in Dance                                                                                                                                                     University of Surrey, Surrey, ENGLAND (1993)   B.A. in Politics and Government Ohio Wesleyan University, Delaware, OH (1988)                                                                                             PROFESSIONAL EXPERIENCE                      P.R./ International Booking Agent   ·  Booking performing artists internationally. ·  Negotiate all contracts.  ·  Responsible for all publicity and public relations for     performing artists. ·  Distributing all press kits. ·  Grant writing. ·  Booking venues.   Publicist Mayo Communications, Los Angeles, California (2004-Today New York, NY)   ·  New York, Bureau Chief   ·  Developing productivity strategies and building relationships     within the industry to benefit client goals. ·  Creating media kits and news releases.   Managing Director                      Winifred R. Harris' Between Lines, Los Angeles, California            (Fall 2004 to 2005)   ·  Responsible for all publicity and public relations. ·  Creating and distributing all press kits. ·  Generate planned giving letter.               ·  Creating a budget. ·  Coordinating concert and day to day logistics ·  Liaison with Artistic Director. ·  Create and distribute all artist contracts. ·  Booking venues.                      Dance Instructor                        Los Angeles County Schools, Los Angeles, California           (Summer 2004 to 2005)   ·   Teach dance to various middle and high schools in      Los Angeles.                                       Assistant Company Manager                      New York Harlem Productions Company, Los Angeles,           California (Summer 2004) · Travel on tour with Gershwin's Porgy and Bess    Production. · Responsible for all work visas. · Create and distribute all artist contracts and    rooming lists. · Arrange all airport pick-ups and drop-offs.                      Office Assistant                      David Mansfield, Attorney at Law, Central Islip, NY           (2002-2003) ·   Transcribed case-file materials. ·   Receptionist duties.                      Principle Agency Liaison                      The Fresh Air Fund, New York, New York (Summer 2003)   ·   Supervise and monitor agency allocations to     achieve registration goals. ·   Train agency registrars to recruit and register     children to participate in program. ·   Keep accurate records of host/child matches     and camp placement.                      English Teacher                        AEON, Shin Koshigaya, Japan (2001 to 2003) ·   Teach conversational English to adults and children.                                       Freelance Artist                      Charlotte, North Carolina (1993 to 2001) ·   Teach and perform in and around the Charlotte area. ·   Direct and stage-manage various productions.                                                                       Director of Operations              North Carolina Dance Theatre, Charlotte, North Carolina (1998-2000) ·   Coordinate concert and day to day logistics      company. ·   Liaison between choreographers and company. ·   Create and distribute all dancers and guest     artist itineraries/contracts.   ·   Point person for visiting guest artists. ·   Pay per diem and royalty checks. ·   Apply for rights to music as needed. ·   Arrange all flights, hotels, and rentals. ·   Responsible for all work visas. ·   Travel on tour with Company.   Office Manager                                                                                                                                                                           Children’s Theatre of Charlotte, Charlotte, North Carolina          (1997-1998) ·        Liaison between the Executive Director and a 42-member Board of Directors. ·        Provide support to a 16-member administrative and education staff. ·        Assist in the writing and submitting of grant proposals to obtain funding from governmental, corporate and individual sources. ·        Coordinate meetings, seminars and special events for staff, Board of Directors, volunteers and public rentals.                                                                                                                                      COMMITTEES                                Co-Chair, City at Peace-Charlotte                      Charlotte, North Carolina (1997-1998)   Recording Secretary, Executive Board of Directors Children’s Theatre of Charlotte, North Carolina (1997-1998)   University Search Committe   University of North Carolina at Greensboro, North Carolina (1996)   University Search Committee   Ohio Wesleyan University, Delaware, Ohio (1986-1988)   Multicultural Day Planning Committee Ohio Wesleyan University, Delaware, Ohio (1987)     Renee Robinson 114 Acorn Avenue Central Islip, NY 11722 Cell: (631) 835-7842   pr@mayocommunications.com +++++++++++++++++     Michael Turner Marketing   Michael Turner has a master’s degree in journalism and mass communications from Iowa State University and a bachelor’s degree in radio, television, film, and journalism from San Diego State University. He is an adjunct professor of communications at the University of Phoenix.   He has more than 30 years of marketing, public relations and fundraising experience.  Prior to establishing his company, Michael was Director of Public Relations and Marketing for the Los Angeles Jewish Home for the Aging, the largest residential care facility for the elderly in the Western United States.  He held that post for seven years. Other positions include: Director of Program Marketing at KCSN-FM  (California State  University, Northridge)  and Director of News at KFJM and KFJM-FM (North Dakota).   Michael serves or has served on the boards for the Los Angeles chapters of the Public Relations Society of America and the Sales and Marketing Executives International. He is also active with the Los Angeles chapter of the Association of Fundraising Professionals. Michael is past president of the Public Communicators of Los Angeles, Print, Interactive, Radio and Television Educational Society  and the Healthcare Public Relations and Marketing Association of Southern California.     He has published articles in  national trade journals and delivered presentations at national and regional conferences on Creating  Media Buzz for Your Business, Crisis Communications, Reputation Management, Media Relations for Special Events, Building a Successful Fundraising Program, and Developing effective Marketing  and Public Relations Programs.  ++++++++++++++++++++++++++++++   Emmy Winner JERRY DAY PRODUCTIONS ...is an experienced, award-winning video production facility. THE KINDS OF VIDEO PRODUCTION WE DO: Meet Jerry Day Video Productions Television Programs Television Commercials Corporate Sales and Marketing Presentations Video News Releases Documentaries and Event Coverage Training and Educational Programs Digital Encoding (Web, DVD and Kiosk*)   click on link below for award-winning samples: http://www.jerryday.com/demo-clips.html +++++++++++++++++++++++++++++ 2008 Operation Blankets of Love   Eileen and her dog that we adopted 4 years ago named Ginger collect 2000 items in only 5 weeks and all are delivered to the L.A. Animal Shelters   Eileen Smulson, MAYO PR's Events Program Director   Eileen joins MAYO Communcations as Events Program Director with more than 15 years experience in sales and marketing, strategic planning and special event coordination.  She created a start-up businesses in events management, fund raising and professional organizing.   Eileen has the ability to develop systems and procedures to increase productivity and efficiency.  Adept at building strategic p artnerships and collaborations with various constituents. Excellent communicator, skilled at public presentations and development of written publications.   Professional Experience Office Organizers, LA   2004 -Today   Founder/Principal   Evaluate workflow and create more efficient workspaces.  Analyze existing procedures to  make improvements in all aspects of office productivity including policy and procedures, bill paying and form development.   ARMDI, LA 2002 -2003   International charitable organization raising money for humanitarian aid. Western Regional Director   Built a new regional office serving Calif.,10 states. Established relationships with diverse populations. Managed daily operations, including hiring staff, creating office systems. Oversaw and created public relations materials, special events and direct mail campaigns. Successfully raised funds to go from a $250,000 deficit to a profit of $7 million within 18 months. Implemented fundraising database systems to track donations. Designed public relations campaign to raise interest and awareness in the community. Increased donor database by 350 percent through marketing and networking of targeted demographics.  Cultivated more than 50 new donors resulting in contributions of $50,000 to $1 million. Recruited and trained more than 30 volunteers and started the first speaker™s bureau. EDUCATION   Certificate in Leisure Studies and Recreation, Keane College Union, NJ   B.S. Educaiton, Trenton State Trenton, NJ   COMMUNITY SERVICE   Volunteer work in senior  living and retirement homes   Big Sisters of Greater Los Angeles City of Hope, Founder, first Young Business Professional Chapter ++++++++++++++++++++++++++++++++++++ Gigi Otero, Entertainment Latin Markets A group of economists (above) during a media workshop in downtown Los Angeles, CA. Gigi Otero is an entertainment publicity and marketing Pro, who specializes in executing comprehensive campaigns that target both the General Market and the U.S. Hispanic Market – now the largest minority group in the country with more than $500 billion in buying power – for maximum market penetration. In addition, the company is knowledgeable in using product placement to leverage production and marketing dollars for film and television projects. Gigi Otero has built a solid reputation helping domestic and international entities attain prominence in the U.S., Latin America and around the world. The portfolio has the experience and expertise to serve clients in every aspect of the entertainment industry. A seasoned international marketer, Gigi Otero was sole publicist for France Telecom unit GlobeCast America, a leading full-service television production and transmission provider, and for its chief executive officer, for nine years beginning with the establishment of GlobeCast predecessor Hero Productions in Miami in 1993. In addition, Gigi Otero Public Relations was agency of record for Spanish-language music network HTV from its launch in 1995 until its sale to Cisneros Television Group in 1999. Through her work on behalf of these and other clients, Otero was instrumental in branding Miami as the Hispanic Hollywood. In addition, she was the catalyst for Variety moving its Latin American base from Mexico City to Miami in 1997. Before teaming up with MAYO Communications, Otero trained with top Los Angeles public relations firm Bender, Goldman & Helper. There, she represented entities in all areas of entertainment, including film, TV, broadcasting, pay-TV, production and post facilities, personalities and events. These included 20th Century Fox’s "Only The Strong," 20th Television’s "Fortune Hunter," Telemundo’s "Studio X," Antena 3, GEMS Television, Canal Fox, Hero Productions, Comtel, Media Comm, Gloria Estefan, Xuxa, Walter Mercado, the 1992 Hurricane Relief concert, the 1994 all-star opening of Planet Hollywood Miami, and the 1995 inaugural bash for The Box’s South Beach headquarters. Otero achieved notable success publicizing GEMS Television to U.S. consumers market-by-market, garnering prominent placements in both Hispanic and General Market media to coincide with individual system launches across the country. Gigi Otero projects included pay-TV clients including programmers MGM Networks Latin America and Fashion Television (FTV), multiple system operator Amzak International, L.L.C., and equipment distributors iCS/Itochu Cable Services and CableNetwork Associates. Other clients have included Paris-based GlobeCast Corporate, trade show organizers @d:tech (for lead agency Bender/Helper Impact), National Satellite Publishing and Global Exposition Holdings, L.C., producers of the Private & Wireless Show; and MundoIT.com, a Spanish-language Internet news service. She maintains relationships with domestic and international, English- and Spanish-language entertainment, film, broadcast, pay-TV, production, post, satellite and business media, as well as national and local consumer media, with emphasis on Southern California and South Florida.